Woman leaning against a green wall holding a laptop, standing in front of a decorative wooden door.

Hi, I'm Carla

With over 20 years of experience in brand strategy, I have led brand activations and integrated communication campaigns for global companies such as Google, L'Oréal, GSK, Procter & Gamble, and Accenture.

Today, I focus on personal branding for women in leadership, especially those navigating multicultural environments, building international careers, or going through key transitions in their professional path.

What sets me apart

I bring a corporate-level strategic approach to building purpose-driven personal brands — with a focus on reputation, visibility, and influence.

Having led teams and worked alongside female leadership networks, I understand the real challenges many women face: career shifts, cross-cultural dynamics, and the need to gain true visibility in competitive, high-impact spaces.

I help women develop strong, authentic personal brands that position them clearly and meaningfully within their industries.

I truly believe visibility is power.

And it’s not just about being mentioned — it’s about being recognized for what really matters.

My mission is to help more women own their expertise, shape their narrative, and become recognized voices in their fields.